Return On Investment (ROI) and productivity

By Alin Posteuca

Basicly, Return On Investment (ROI) is an indicator that investigates the profit value of an investment. Normally, the higher productivity is and consequently the lower costs are, the higher ROI is as a percentage. However, many managers are obsessively watching this indicator and they often exaggerate the short-term productivity (especially the productivity of people and equipment).

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